Posted on: November 14, 2008
There are some campaign principles, critical to all stewardship campaigns, that are true regardless of the size of the church or the complexity of the project.
Process – A well defined process is necessary to optimize efforts and will lead to significant financial commitments.
Faith and Prayer – The campaign plan should have a prayer team that will surround every step of the process with prayer.
Compelling Vision – To be a compelling reason for people to give, the vision must be more than a building; it must be changed lives.
Committed Leadership – The congregation must see passionate, visible participation by leadership as the campaign will not only work to develop current leaders in the church but also help identify new leaders.
Ownership – As the campaign serves to create a new sense of ownership and responsibility, people will become owners of the church and its vision rather than consumers of the church’s ministries.
Widespread Participation – A well-designed campaign will make efforts to include everyone in the process.
Teaching Stewardship - Good stewards make good givers. The campaign should focus on and teach biblical stewardship principles, reaching all age groups; children, teens and adults.
Charismatic Leadership - People are more likely to give when they are inspired by leadership. A pastor that is passionate about the project is imperative to the success of a campaign.
Phil Drost
Senior Consultant
MasterPlan Stewardship Campaigns